2 min read

Coffee Conversations on Strategy Shift

Coffee Conversations on Strategy Shift

Sitting in the mid-century modern ambiance of Verve Coffee Roasters, palm trees casting a verdant silhouette against the Golden California sunlight streaming through the windows, I share a cup of coffee with Nathan, CEO of Eckenrode Muziekopname (EM). The bustling city of Los Angeles serves as an apt backdrop for our discussion.

As EM's focus shifts to center on the Content and Brand Office—my domain—which includes Marketing and several other teams, Nathan and I discuss the day's directive: collaboration with Sales on customer feedback to refine content strategies for each market segment. This collaboration is vital as EM aims to better cater to its diverse audience and achieve its objectives.

Nathan also provides insights into the development of a new method called Temporal Hierarchy, which sets up a matrix for cataloguing historical events within the 10,000 Year Range. This system not only organizes existing material but also facilitates easier interface with T.A.S.K.S., marking a significant win for EM's narrative project endeavors. I find myself nodding along, recognizing how this could streamline our workflow considerably.

One of the characters that benefits from this new method is Vanya Sol, whose role and relationship to the narrative contained within The Soulcrusher's Exodus are now clearer. As Nathan explains how Vanya serves as a messenger or voice delivering a Marked Member of the Genetic Lineage Monitoring Program into the folds of a shadowy plot for Humanoid empowerment, I appreciate how thoughtful character development enriches our current narrative and paves the way for future projects within EM.

My team has made great strides in the build-out of matrix documents for People of Na, particularly The Final Vote. Nathan expresses his eagerness to see this document completed fully, and I share his sentiment—given its significant weight in the following Age and the potential it holds for further development.

Our conversation flows through a series of reflective questions and answers, touching on various aspects of EM's projects, strategic planning, organizational challenges, character development, and attention to detail. These discussions offer me glimpses into Nathan's thought processes and leadership vision, shaping how I approach content direction and narrative choices.

As the sun sets and the coffee shop dims, Nathan and I part ways, each of us carrying the other's thoughts and ideas into our respective realms of Content and Leadership. This conversation reminds me of the intricate web of storytelling that unfolds within EM, and the dedication required to bring these stories to life.

In the spirit of ongoing collaboration and growth, I reflect on Nathan's emphasis on thoroughness and attention to detail. These principles guide my work in completing documents like The Final Vote, ensuring successful completion and minimizing potential errors or oversights in our writing processes. This commitment to quality is emblematic of EM's approach to content creation—an approach that continues to evolve and adapt as we delve deeper into our expansive narrative universe.